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TechCrunchJune 12, 2026· 1 min read

Cheaper, faster, and culturally aware, Avataar’s video AI is built for India’s scale

Avataar AI has developed a video AI model tailored for India's market, offering lower costs and faster generation. The model's pricing starts at $0.005 per second of video generated.

What happened

Avataar AI has created a video AI model designed specifically for India's scale and needs. This model is more cost-effective and efficient compared to other video generation tools. It can generate video at a lower cost of $0.005 per second.

Why it matters

For businesses in India, this AI model can help reduce video production costs and accelerate content creation. This can be particularly useful for companies in the e-commerce, education, and marketing sectors that frequently use video content.

The takeaway

You may want to consider using Avataar AI's video model for your video content needs, especially if you're looking to save on costs and speed up production.

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